{"id":21027,"date":"2013-10-28T20:00:00","date_gmt":"2013-10-29T00:00:00","guid":{"rendered":"http:\/\/www.andysowards.com\/blog\/?p=21027"},"modified":"2013-10-30T00:29:38","modified_gmt":"2013-10-30T04:29:38","slug":"content-marketing-for-designers","status":"publish","type":"post","link":"https:\/\/www.andysowards.com\/blog\/2013\/content-marketing-for-designers\/","title":{"rendered":"Content Marketing For Designers"},"content":{"rendered":"

You’re a designer and not a writer. But you still need to market content in order to position yourself as an expert in your field. Rather than overload you with information on the subject, we have quickly streamlined just what you need to know to get started! Here’s how to do this simply and effectively.<\/p>\n

What is Content Marketing?<\/h2>\n

\"\"<\/a>
\nContent Marketing: 97 Tips For Better Ideas, Strategies & Results<\/em><\/p>\n

Let’s start off by talking about what content marketing is. In a nutshell, it is the creation and distribution of content that is either interesting or useful. That content can be videos, blogs, or just about anything that you have created (or friends or colleagues that helped you out), as long as it is engaging, useful, and attractive to your targeted audience. It is the hope then that this targeted audience will go one step further and either become solid leads or sales-boosting consumers.<\/p>\n

Content marketing is so important because it ensures that your message gets out there to the people that matter, the people that you want to reach, and the people that would benefit or enjoy from what you have to offer – this is how a site obtains the best ranking and engagement that it can. <\/p>\n

Distributing content marketing is generally done in the following ways: email, social media channels, newsletters, and onsite. <\/p>\n

How Do I Do It?<\/h2>\n

\"Finding<\/a>
\nFinding Your Niche: A Guide To Running A Successful Blog<\/em><\/p>\n

Telling a web designer that content is important is a little like getting a writer to deal with numbers; neither of them really like it. However, it’s definitely doable, just follow these simple tips:<\/p>\n