{"id":24776,"date":"2016-11-04T09:18:26","date_gmt":"2016-11-04T13:18:26","guid":{"rendered":"http:\/\/www.andysowards.com\/blog\/?p=24776"},"modified":"2016-11-04T09:20:38","modified_gmt":"2016-11-04T13:20:38","slug":"prepare-exhibiting-next-conference","status":"publish","type":"post","link":"https:\/\/www.andysowards.com\/blog\/2016\/prepare-exhibiting-next-conference\/","title":{"rendered":"How to Prepare for Exhibiting at Your Next Conference"},"content":{"rendered":"

Did you know that exhibitions aren\u2019t just held in exhibiting halls full of hundreds of other exhibitors? Although the main focus of conferences is hearing from leading businesses, breakout areas often have large areas for delegates to network. What often goes hand in hand with networking (as well as copious amounts of coffee) is exhibitors.<\/p>\n

Although conferences often have less exhibitors than exhibitions do, they also offer a more niche audience interested in one particular topic that\u2019s covered by the conference.<\/p>\n

Here are a few tips on how you can prepare for exhibiting at your next conference:<\/p>\n

Find your display<\/h3>\n

Ask the conference organiser about the space available to exhibitors \u2013 some will come with a table top which you could use with a display board from suppliers such as Marler Haley<\/a>, whereas others may have larger \u2018space only\u2019 stands where you may prefer to use banners and pop ups to create your display.<\/p>\n

\"how-to-stand-out-at-a-trade-show-with-great-booth-design\"<\/a>
\nBooth Design Ideas to Help You Stand Out at Trade Shows<\/em><\/p>\n

The display that you need will be the one that best reflects your brand and the space available to you at the conference.<\/p>\n

What to wear<\/h3>\n

Before the conference, make sure your team know what they need to wear. Whether that\u2019s branded polo t-shirts or shirts and branded name tags, make sure that your team are easily distinguishable from the crowd.<\/p>\n

\"the-basic-trade-show-booth-etiquette-rules-for-staff\"<\/a>
\nThe Basic Trade Show Booth Etiquette Rules for Staff<\/em><\/p>\n

What to take<\/h3>\n

As well as your displays and your team, you\u2019ll also need to decide what you need to take with you. You\u2019ll need to take enough literature as well as any products that you may need to take to sell. You\u2019ll also need to take a few emergency supplies with you to keep your displays and your team in good working order. From bandages to spare equipment, it\u2019s always best to be prepared!<\/p>\n

\"10-questions-to-ask-when-preparing-for-a-trade-show\"<\/a>
\n10 Questions to Ask When Preparing for a Trade Show<\/em><\/p>\n

Tell people you\u2019re going<\/h3>\n

As you\u2019re investing in exhibiting at a conference, your current customers may also be interested in attending. Tell your current customers that you\u2019ll be there. It\u2019ll give them the opportunity to attend if they wish and to come and see you to reaffirm your relationship with them.<\/p>\n

\"6-reasons-people-arent-visiting-your-tradeshow-booth\"<\/a>
\n6 Reasons People Aren\u2019t Visiting Your Tradeshow Booth<\/em><\/p>\n

Prepare an offer<\/h3>\n

What reason do delegates have to visit you on the day rather than speak to the person next to them? Offering special on the day discounts<\/a>, or showing off a new and exciting product are great reasons why people may want to stop by your stand.<\/p>\n

\"insiders-how-to-create-a-trade-show-booth\"<\/a>
\n6 Tips For Building a Remarkable Trade Show Booth<\/em><\/p>\n

Giving away samples or freebies at your conference is also a great way to make sure your brand is remembered after the event.<\/p>\n","protected":false},"excerpt":{"rendered":"

Did you know that exhibitions aren\u2019t just held in exhibiting halls full of hundreds of other exhibitors? Although the main focus of conferences is hearing from leading businesses, breakout areas<\/p>\n","protected":false},"author":1,"featured_media":24781,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[109],"tags":[5891,2068,303,988,1302,4623,686,118,5892,446,148,1205,5879,21,115],"yoast_head":"\nHow to Prepare for Exhibiting at Your Next Conference<\/title>\n<meta name=\"description\" content=\"Did you know that exhibitions aren\u2019t just held in exhibiting halls full of hundreds of other exhibitors? 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