{"id":25188,"date":"2016-12-05T17:26:06","date_gmt":"2016-12-05T21:26:06","guid":{"rendered":"http:\/\/www.andysowards.com\/blog\/?p=25188"},"modified":"2024-02-15T18:37:47","modified_gmt":"2024-02-15T22:37:47","slug":"impressing-customers","status":"publish","type":"post","link":"https:\/\/www.andysowards.com\/blog\/2016\/impressing-customers\/","title":{"rendered":"Impressing Customers Can Be Easier Than You Think"},"content":{"rendered":"<p>As a business owner, you should be aware of the overbearing importance of impressing your customers. Really, this is something which your business needs to get right if it is to continue on long into the future. Of course, there are many different ways in which you might try to impress people, but as long as you have a clear focus on your methods, you should find that you are doing just that. This will then mean that you can be sure that your business is going to succeed looking ahead. In this post, we are going to take a look at some of the great things you can be doing to hugely impress your customers. This can be a lot easier than you think, and it is a good idea to know as many methods as possible. With that in mind, let\u2019s take a look at how you can <a href=\"https:\/\/www.andysowards.com\/blog\/2016\/worried-business-dying-slow-death-heres-stop\/\" target=\"_blank\" rel=\"noopener\">impress your customers<\/a> in no time at all.<\/p>\n<h3>Give A Good First Impression<\/h3>\n<p>As they say, you only get one chance at a first impression, and that is just as true for businesses as it is for individuals. With that in mind, work hard to ensure that your customers are always blown away by the first interaction they have with you. More often than not, the first a customer sees of your business will be on your website. As such, it is vital that you make your website as professional and polished as possible. You might decide that you could do with some help on this front, in which case consider hiring a website design agency to help you. Done right, your website can easily be the exact kind of face you want your business to present. Make sure you spend a decent amount of time getting this just right. It will be worth it in the long run.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-25192 lazyload\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/how-brands-build-trust-digitally.jpg\" alt=\"how-brands-build-trust-digitally\" width=\"960\" height=\"213\" data-srcset=\"https:\/\/www.andysowards.com\/blog\/assets\/how-brands-build-trust-digitally.jpg 960w, https:\/\/www.andysowards.com\/blog\/assets\/how-brands-build-trust-digitally-768x170.jpg 768w\" data-sizes=\"(max-width: 960px) 100vw, 960px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 960px; --smush-placeholder-aspect-ratio: 960\/213;\" \/><br \/>\n<em>How Brands Build Trust in a Digital World.<\/em><\/p>\n<h3>Over-Deliver<\/h3>\n<p>A good rule of thumb to follow in terms of the actual service you are providing is to always over-deliver. No matter what it is, make sure that you are giving the customer more than you have them expect of you. This ensures that they are happy with the service you provide, and that is the most important thing of all when it comes to pleasing your customers. An easy way to ensure you over-deliver is to always under-promise. That way, whatever you do will be seen as over-delivering. You might be surprised at just how effective this can be in impressing your customers. Give it a go.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-large wp-image-25191 lazyload\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/over-delivery-is-the-only-way-to-do-business-as-a-stand-out-creative-1024x443.jpg\" alt=\"over-delivery-is-the-only-way-to-do-business-as-a-stand-out-creative\" width=\"1024\" height=\"443\" data-srcset=\"https:\/\/www.andysowards.com\/blog\/assets\/over-delivery-is-the-only-way-to-do-business-as-a-stand-out-creative-1024x443.jpg 1024w, https:\/\/www.andysowards.com\/blog\/assets\/over-delivery-is-the-only-way-to-do-business-as-a-stand-out-creative-768x333.jpg 768w, https:\/\/www.andysowards.com\/blog\/assets\/over-delivery-is-the-only-way-to-do-business-as-a-stand-out-creative.jpg 1300w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/443;\" \/><br \/>\n<em>Over-delivery is the only way to do business as a stand out creative<\/em><\/p>\n<h3>Show Respect<\/h3>\n<p>One of the essential things that you want to achieve with your customers is that they trust your business. This can be difficult to achieve, but mostly it is a matter of showing them respect. Everyone wants to feel respected, and when your customers get this from your business they are likely to be hugely grateful. It is also the case that the more respect you show, the more likely it is that they will trust you to sell to them. This is an inherent part of the psychological aspect of selling, and it is worth bearing in mind, as it can be a powerful principle.<\/p>\n<p><a href=\"https:\/\/chriswharton.me\/2016\/07\/respect-customers-will-respect\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"alignnone size-full wp-image-25190 lazyload\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/respect-customers-will-respect.png\" alt=\"respect-customers-will-respect\" width=\"750\" height=\"420\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 750px; --smush-placeholder-aspect-ratio: 750\/420;\" \/><\/a><br \/>\n<em>Respect your customers and they will respect you<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a business owner, you should be aware of the overbearing importance of impressing your customers. Really, this is something which your business needs to get right if it is<\/p>\n","protected":false},"author":1,"featured_media":25193,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[109],"tags":[626,5907,5891,5130,4803,3864,988,686,5121,2697,1892,115,848],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Impressing Customers Can Be Easier Than You Think<\/title>\n<meta name=\"description\" content=\"As a business owner, you should be aware of the overbearing importance of impressing your customers. 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