{"id":30831,"date":"2018-05-14T21:24:30","date_gmt":"2018-05-15T01:24:30","guid":{"rendered":"http:\/\/www.andysowards.com\/blog\/?p=30831"},"modified":"2018-05-14T21:24:30","modified_gmt":"2018-05-15T01:24:30","slug":"marketing-strategy-missing","status":"publish","type":"post","link":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/","title":{"rendered":"What Is Your Marketing Strategy Missing?"},"content":{"rendered":"<p>If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing anything about it. A marketing campaign should go from strength to strength, with things being changed on a monthly basis to maximise success. So, if your marketing strategy is missing anything, we think it\u2019s going to be the variation it needs to get your business the exposure it needs. <\/p>\n<p><a href=\"https:\/\/www.andysowards.com\/blog\/2017\/why-marketing-important-in-business\/\" rel=\"noopener\" target=\"_blank\"><img decoding=\"async\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-3.png\" alt=\"What Is Your Marketing Strategy Missing 3\" width=\"600\" height=\"352\" class=\"alignnone size-full wp-image-30833 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/352;\" \/><\/a><br \/>\n<em>The Magic of Marketing: Why Is it So Important in Business?<\/em><\/p>\n<p>So, if it\u2019s coming to the time where your marketing strategy needs a little rethink, have a read of the points we\u2019re going to make below and see if they suit <\/span><a href=\"https:\/\/www.andysowards.com\/blog\/2018\/four-ways-can-impact-business-success-starting-now\/\">your business needs<\/span><\/a>. <\/span><\/p>\n<h3>Marketing Fails<\/h3>\n<p><a href=\"https:\/\/www.andysowards.com\/blog\/2017\/your-marketing-sucks\/\" rel=\"noopener\" target=\"_blank\"><img decoding=\"async\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-2.jpg\" alt=\"What Is Your Marketing Strategy Missing 2\" width=\"710\" height=\"434\" class=\"alignnone size-full wp-image-30834 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 710px; --smush-placeholder-aspect-ratio: 710\/434;\" \/><\/a><br \/>\n<em>Harsh Truth: Your Marketing Sucks!<\/em><\/p>\n<p>Trust us, there has been some serious <a target=\"_blank\" href=\"http:\/\/www.dbcinteractive.com\/2018\/01\/16\/4-reasons-your-email-marketing-campaign-isnt-working\/\">marketing fails<\/a> occur over time. A marketing fail is a campaign that launches, and falls to the ground harder than anything in the world. A marketing fail is usually a campaign that is being run in house. Although it is hard to predict, if you outsource to a marketing company they will guarantee some sort of result, and that result is never going to be bad. If you\u2019re managing it in house, with someone who has minimal experience in the field, then you\u2019re probably going to experience a serious marketing fail. However, another fail is outsourcing to a company with little experience, is essence, you\u2019re going to be scammed. Going with a company because they\u2019re a lot cheaper is always a risk. You get what you pay for, and the less you pay, the more risk you\u2019re running of experiencing a fail.<\/p>\n<h3>Marketing Needs<\/h3>\n<p><img decoding=\"async\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1-1024x1024.png\" alt=\"What Is Your Marketing Strategy Missing 1\" width=\"1024\" height=\"1024\" class=\"alignnone size-large wp-image-30835 lazyload\" data-srcset=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1-1024x1024.png 1024w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1-150x150.png 150w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1-768x768.png 768w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1-65x65.png 65w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-1.png 1280w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/1024;\" \/><br \/>\n<a target=\"_blank\" href=\"https:\/\/pixabay.com\/en\/digital-marketing-1563467\/\">Image Source<\/span><\/a><\/p>\n<p>We\u2019ve already touched on what your marketing strategy is going to need, it\u2019s going to need variation. But what variation are you missing currently? Well, first of all, you should consider getting in touch with <a target=\"_blank\" href=\"https:\/\/kansascity.bloggerlocal.com\/reviews\/top-10-best-kansas-city-video-production-companies-video-marketing-agencies\">video production companies<\/a>. Video marketing is one of the most effective marketing techniques, as it gives the consumer a visual aid to keep them interested. Something that is possibly slightly more interactive, and you can tailor it to whatever your needs may be. You can market your company as a whole, or market specific sections that are perhaps in need of some custom. Getting a professional company to help you make, edit, and market the video is definitely going to be more successful.<\/p>\n<h3>Ongoing Marketing<\/h3>\n<p><a href=\"https:\/\/www.andysowards.com\/blog\/2017\/video-effective-marketing-medium\/\" rel=\"noopener\" target=\"_blank\"><img decoding=\"async\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-5.jpg\" alt=\"What Is Your Marketing Strategy Missing 5\" width=\"640\" height=\"360\" class=\"alignnone size-full wp-image-30836 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/360;\" \/><\/a><br \/>\n<em>Video: The Most Effective Marketing Medium?<\/em><\/p>\n<p>Ongoing marketing is essential to your forward plan. You need to know what your next move is going to be, whilst your current move is only just taking place. Without a forward thinking plan, your marketing campaign is going to be pointless. Plus, one marketing strategy isn\u2019t going to work forever. You need to switch through the different techniques that are available to make sure you\u2019re keeping your customers interested and engaged. If one campaign isn\u2019t working for you, and it never has, you\u2019re best off scrapping it before you begin to waste too much money on it.<\/p>\n<p><a href=\"http:\/\/infinigeek.com\/online-presence-letting-business\/\" rel=\"noopener\" target=\"_blank\"><img decoding=\"async\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4-1024x668.jpg\" alt=\"What Is Your Marketing Strategy Missing 4\" width=\"1024\" height=\"668\" class=\"alignnone size-large wp-image-30832 lazyload\" data-srcset=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4-1024x668.jpg 1024w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4-768x501.jpg 768w, https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg 1280w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/668;\" \/><\/a><br \/>\n<em>This is How Your Online Presence Is Letting Down Your Business<\/em><\/p>\n<p>The thing with marketing is that it can be quiet the money drainer. Before you know it, thousand have been thrown down the drain, when thousands could be spent on something more effective. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing anything about it. A marketing<\/p>\n","protected":false},"author":1,"featured_media":30832,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[111],"tags":[7256,6068,655,8072,9093,5892,6212,9090,9092,3863,6120,6160,9094,5800,9091,5952],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Is Your Marketing Strategy Missing?<\/title>\n<meta name=\"description\" content=\"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Your Marketing Strategy Missing?\" \/>\n<meta property=\"og:description\" content=\"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/\" \/>\n<meta property=\"og:site_name\" content=\"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/andysowardsfan\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-15T01:24:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"835\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andy Sowards\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@andysowards\" \/>\n<meta name=\"twitter:site\" content=\"@andysowards\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andy Sowards\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/\",\"url\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/\",\"name\":\"What Is Your Marketing Strategy Missing?\",\"isPartOf\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg\",\"datePublished\":\"2018-05-15T01:24:30+00:00\",\"dateModified\":\"2018-05-15T01:24:30+00:00\",\"author\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415\"},\"description\":\"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing\",\"breadcrumb\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage\",\"url\":\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg\",\"contentUrl\":\"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg\",\"width\":1280,\"height\":835},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.andysowards.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Is Your Marketing Strategy Missing?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#website\",\"url\":\"https:\/\/www.andysowards.com\/blog\/\",\"name\":\"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards\",\"description\":\"Design Inspiration &amp; Business Resources for Creatives\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.andysowards.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415\",\"name\":\"Andy Sowards\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg\",\"caption\":\"Andy Sowards\"},\"description\":\"Im a professional Freelancer specializing in Web Developer, Design, Programming web applications. Im an Avid member of the Design\/Development community and a Serial Blogger. follow me on Twitter @AndySowards\",\"sameAs\":[\"https:\/\/www.andysowards.com\"],\"url\":\"https:\/\/www.andysowards.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Is Your Marketing Strategy Missing?","description":"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/","og_locale":"en_US","og_type":"article","og_title":"What Is Your Marketing Strategy Missing?","og_description":"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing","og_url":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/","og_site_name":"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards","article_publisher":"http:\/\/facebook.com\/andysowardsfan","article_published_time":"2018-05-15T01:24:30+00:00","og_image":[{"width":1280,"height":835,"url":"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg","type":"image\/jpeg"}],"author":"Andy Sowards","twitter_card":"summary_large_image","twitter_creator":"@andysowards","twitter_site":"@andysowards","twitter_misc":{"Written by":"Andy Sowards","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/","url":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/","name":"What Is Your Marketing Strategy Missing?","isPartOf":{"@id":"https:\/\/www.andysowards.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage"},"image":{"@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg","datePublished":"2018-05-15T01:24:30+00:00","dateModified":"2018-05-15T01:24:30+00:00","author":{"@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415"},"description":"If the answer to this is nothing, then you really are in denial. Your marketing campaign is always missing something, you\u2019re just perhaps not doing","breadcrumb":{"@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#primaryimage","url":"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg","contentUrl":"https:\/\/www.andysowards.com\/blog\/assets\/What-Is-Your-Marketing-Strategy-Missing-4.jpg","width":1280,"height":835},{"@type":"BreadcrumbList","@id":"https:\/\/www.andysowards.com\/blog\/2018\/marketing-strategy-missing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.andysowards.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What Is Your Marketing Strategy Missing?"}]},{"@type":"WebSite","@id":"https:\/\/www.andysowards.com\/blog\/#website","url":"https:\/\/www.andysowards.com\/blog\/","name":"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards","description":"Design Inspiration &amp; Business Resources for Creatives","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.andysowards.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415","name":"Andy Sowards","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg","caption":"Andy Sowards"},"description":"Im a professional Freelancer specializing in Web Developer, Design, Programming web applications. Im an Avid member of the Design\/Development community and a Serial Blogger. follow me on Twitter @AndySowards","sameAs":["https:\/\/www.andysowards.com"],"url":"https:\/\/www.andysowards.com\/blog\/author\/admin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/30831"}],"collection":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/comments?post=30831"}],"version-history":[{"count":2,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/30831\/revisions"}],"predecessor-version":[{"id":30838,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/30831\/revisions\/30838"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/media\/30832"}],"wp:attachment":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/media?parent=30831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/categories?post=30831"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/tags?post=30831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}