{"id":38761,"date":"2020-09-04T14:05:16","date_gmt":"2020-09-04T18:05:16","guid":{"rendered":"https:\/\/www.andysowards.com\/blog\/?p=38761"},"modified":"2020-09-04T14:05:19","modified_gmt":"2020-09-04T18:05:19","slug":"how-to-progress-in-your-marketing-career","status":"publish","type":"post","link":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/","title":{"rendered":"How To Progress In Your Marketing Career"},"content":{"rendered":"\n<p>When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than not, those that work in the world of marketing really care about their work and want to be able to get somewhere. However, what happens when you get started? Getting started can often be just the beginning. And when you\u2019ve been working on a job or with a few clients for a while, it may be the case that you sort of lose yourself. Or, it could be that you\u2019ve achieved your initial goal of starting out and getting a job that you like and you\u2019re not sure where to go next. But if you are ambitious, it\u2019ll be the case that you will want to progress. Let\u2019s take a look at how you can do that.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Set Goals For Yourself<\/strong><\/h2>\n\n\n\n<p>To start with, you\u2019re going to want to make sure that you have goals in place for yourself and your career. If you are unsure what you want or where you\u2019re going, then reading up on <a href=\"https:\/\/thecareerschick.com\/category\/careers\/\" target=\"_blank\" rel=\"noreferrer noopener\">career advice<\/a> and getting ideas on what you want can help. But then, you need to formulate it all into the shape of goals to help guide you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Choose A Niche<\/strong><\/h2>\n\n\n\n<p>From here, you will want to make sure that you have your set niche. Do you want to be a <a href=\"https:\/\/www.andysowards.com\/blog\/2020\/5-tips-to-improve-your-copywriting-skills\/\" target=\"_blank\" rel=\"noreferrer noopener\">copywriter<\/a> or a strategist? Do you want to specialise in SEO or affiliate marketing? Whatever it is that you want to do, make sure that you really aim to be a specialist in your niche and position yourself as an expert.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-src=\"https:\/\/www.andysowards.com\/blog\/assets\/How-To-Progress-In-Your-Marketing-Career-business-entrepreneur-tech-min-1024x683.png\" alt=\"\" class=\"wp-image-38763 lazyload\" data-srcset=\"https:\/\/www.andysowards.com\/blog\/assets\/How-To-Progress-In-Your-Marketing-Career-business-entrepreneur-tech-min-1024x683.png 1024w, https:\/\/www.andysowards.com\/blog\/assets\/How-To-Progress-In-Your-Marketing-Career-business-entrepreneur-tech-min-768x512.png 768w, https:\/\/www.andysowards.com\/blog\/assets\/How-To-Progress-In-Your-Marketing-Career-business-entrepreneur-tech-min-1536x1024.png 1536w, https:\/\/www.andysowards.com\/blog\/assets\/How-To-Progress-In-Your-Marketing-Career-business-entrepreneur-tech-min.png 1600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/683;\" \/><figcaption><a href=\"https:\/\/unsplash.com\/photos\/4XbpGrOuBm0\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Image Source<\/em><\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Understand The Key Metrics<\/strong><\/h2>\n\n\n\n<p>From here, you need to make sure that you\u2019re someone that understands the data side of marketing. Marketing is really fun and creative on face value, but it\u2019s also a very data-driven industry. If you want to understand the importance of analytics, reading up with somewhere like <a href=\"https:\/\/marketinganalytics.emerson.edu\/blog\/importance-data-analytics-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">Emerson Online<\/a> can be really helpful. By understanding the key metrics, you\u2019ll be able to make better decisions that get more results.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Get Results<\/strong><\/h2>\n\n\n\n<p>And speaking of results, this is also an essential step for your progression too. If you want to demonstrate what you can do, you need case studies. This is another reason why data is so important. Not only do you want to get results for your clients, you want to be able to show what you can do.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Push Yourself<\/strong><\/h2>\n\n\n\n<p>Finally, you\u2019re then going to want to make sure that you\u2019re able to push yourself to the next level. If you are getting comfortable with the work that you can do or in the role that you are in, you may not find that you are getting anywhere. However, if you decide that you can push yourself and try new things, push to get better results, and learn more, you are going to grow quicker. But in order to do that, you have to get out of your comfort zone. That way, you will definitely be able to progress.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than not, those<\/p>\n","protected":false},"author":1,"featured_media":38764,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[109,5989,111],"tags":[439,9795,8886,9330,5875,7865,12510,118,12757,12028,3863,892,7165],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Progress In Your Marketing Career<\/title>\n<meta name=\"description\" content=\"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Progress In Your Marketing Career\" \/>\n<meta property=\"og:description\" content=\"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/\" \/>\n<meta property=\"og:site_name\" content=\"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/andysowardsfan\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-04T18:05:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-04T18:05:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1650\" \/>\n\t<meta property=\"og:image:height\" content=\"1100\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andy Sowards\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@andysowards\" \/>\n<meta name=\"twitter:site\" content=\"@andysowards\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andy Sowards\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/\",\"url\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/\",\"name\":\"How To Progress In Your Marketing Career\",\"isPartOf\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg\",\"datePublished\":\"2020-09-04T18:05:16+00:00\",\"dateModified\":\"2020-09-04T18:05:19+00:00\",\"author\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415\"},\"description\":\"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than\",\"breadcrumb\":{\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage\",\"url\":\"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg\",\"contentUrl\":\"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg\",\"width\":1650,\"height\":1100,\"caption\":\"Image Source\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.andysowards.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How To Progress In Your Marketing Career\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#website\",\"url\":\"https:\/\/www.andysowards.com\/blog\/\",\"name\":\"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards\",\"description\":\"Design Inspiration &amp; Business Resources for Creatives\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.andysowards.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415\",\"name\":\"Andy Sowards\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg\",\"caption\":\"Andy Sowards\"},\"description\":\"Im a professional Freelancer specializing in Web Developer, Design, Programming web applications. Im an Avid member of the Design\/Development community and a Serial Blogger. follow me on Twitter @AndySowards\",\"sameAs\":[\"https:\/\/www.andysowards.com\"],\"url\":\"https:\/\/www.andysowards.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How To Progress In Your Marketing Career","description":"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/","og_locale":"en_US","og_type":"article","og_title":"How To Progress In Your Marketing Career","og_description":"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than","og_url":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/","og_site_name":"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards","article_publisher":"http:\/\/facebook.com\/andysowardsfan","article_published_time":"2020-09-04T18:05:16+00:00","article_modified_time":"2020-09-04T18:05:19+00:00","og_image":[{"width":1650,"height":1100,"url":"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg","type":"image\/jpeg"}],"author":"Andy Sowards","twitter_card":"summary_large_image","twitter_creator":"@andysowards","twitter_site":"@andysowards","twitter_misc":{"Written by":"Andy Sowards","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/","url":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/","name":"How To Progress In Your Marketing Career","isPartOf":{"@id":"https:\/\/www.andysowards.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage"},"image":{"@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage"},"thumbnailUrl":"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg","datePublished":"2020-09-04T18:05:16+00:00","dateModified":"2020-09-04T18:05:19+00:00","author":{"@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415"},"description":"When you first start out on your career path, it\u2019s safe to say that you may be someone that is very driven, passionate, and ambitious. More often than","breadcrumb":{"@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#primaryimage","url":"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg","contentUrl":"https:\/\/www.andysowards.com\/blog\/assets\/marketing-career-tips-business-lifehacks.jpg","width":1650,"height":1100,"caption":"Image Source"},{"@type":"BreadcrumbList","@id":"https:\/\/www.andysowards.com\/blog\/2020\/how-to-progress-in-your-marketing-career\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.andysowards.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How To Progress In Your Marketing Career"}]},{"@type":"WebSite","@id":"https:\/\/www.andysowards.com\/blog\/#website","url":"https:\/\/www.andysowards.com\/blog\/","name":"Daily Business Resources for Entrepreneurs, Web Designers, &amp; Creatives by Andy Sowards","description":"Design Inspiration &amp; Business Resources for Creatives","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.andysowards.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/2e0f72bd7f6497fd883e2bd67d9f3415","name":"Andy Sowards","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andysowards.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/15f95b011563b5894883b22bd4b32d59?s=96&r=pg","caption":"Andy Sowards"},"description":"Im a professional Freelancer specializing in Web Developer, Design, Programming web applications. Im an Avid member of the Design\/Development community and a Serial Blogger. follow me on Twitter @AndySowards","sameAs":["https:\/\/www.andysowards.com"],"url":"https:\/\/www.andysowards.com\/blog\/author\/admin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/38761"}],"collection":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/comments?post=38761"}],"version-history":[{"count":1,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/38761\/revisions"}],"predecessor-version":[{"id":38765,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/posts\/38761\/revisions\/38765"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/media\/38764"}],"wp:attachment":[{"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/media?parent=38761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/categories?post=38761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.andysowards.com\/blog\/wp-json\/wp\/v2\/tags?post=38761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}