Art

Perceptions of Color in Branding

Tweet Color plays an essential role in how we perceive a company or a brand. When you think of the golden arches from McDonalds, what feelings first come to mind? Now imagine those bright golden arches as a deep shade

Tweet Color plays a large role in the perception of any brand and should be taken seriously by anyone looking to grow their company’s image. Colors can persuade customers on a subconscious level and even inform them about your company’s

Tweet Many companies can easily be recognized by the colors they use to represent their brand. From the UPS brown to the Coca-Cola red, color plays an extremely important role in making a first impression that sticks. Countless hours are

Tweet Tesco, the largest supermarket retailer in the UK, worked with digital printing partner, Elanders UK, to provide a campaign which would promote their in store clothing range, Florence and Fred. The brand, which is usually displayed as F&F, offers

Tweet When we think of custom design, a lot of things can come to mind. It is easy to forget that there are out of the ordinary items and products that people care enough about to go all in and

Tweet Not all graphic designers work on logos or create websites. If you graduated with a degree in graphic design there are other careers that also target your specific abilities. Since the graphic design industry is competitive, think outside the

Tweet Internet entertainment has become a massive business in the last few years. A vast majority of the people who work in offices (or from home) need to clear their heads every now and then, and the easiest way to

Tweet If you are like me and saw the first season of True Detective, you freaking loved it. It was an amazing show, Woody Harrelson and Matthew McConaughey did a fantastic job and made a great team – it was

Tweet Today’s freebie will teleport you back into the good ole days of retro past. Created by Vecteezy, this set of 36 groovy icons includes some really far out designs for your next Hipster project and for your inspiration. It

Tweet Creativity manifests in the smallest details that often go unnoticed, but they make a huge impact on the viewer. Such details are fonts, whose importance in visual arts is undeniable. Sometimes using the right font can sell more than

Tweet Where do get your images from? Designers, content managers, advertisers and bloggers have a constant need for thematic images to use in their work. Unless you want to pay a fortune to professional photographers, reach out to microstock agencies

Tweet Do you remember the time when you were a child? Back then, trust came easy, the world seemed like such a big place, and so full of wonders. Every day was a call to adventure. I know I’m not

Tweet Nothing is quite as beautiful as love. Except maybe photography :). When you find that special someone, you want the memories to last a lifetime – so you want them to be timeless, but also you want them to

Tweet A Website and its homepage design is the face of any company today. Creative web design can make your homepage more attractive. It is an art combined with creativity and technology. Web design gives a shape and look to

Tweet I’ve been spending the last few weeks planning an overhaul of my home office, and that means spending hours looking at artwork that would look good on the walls. There’s something about having unusual, creative and interesting artwork that

Tweet Life is expensive. And your backyard is completely devoid of money trees. You long to return to school to brush up on your web design skills, but there is no way you can afford to give up your job.

Tweet You only get one shot at making a good first impression, so if you’re a start-up or a small business that’s launching to the world, you’d do well to make sure you’ve focused on the design of your landing

Tweet Apple has always managed to cultivate a devoted fan base. The sleek designs, seamless user interface and pretty animations that go along with ground-breaking technology have led to one of the most motivated customer bases on the planet. Part

Tweet I’ve always thought that one of the most challenging tasks for any graphic designer is to create an album cover. When it comes to designing the artwork that represents music, there are no rules. You can go for an

Tweet There is often a call, in design, to create something that stands out and grabs attention. From printed posters and billboard ads to product packaging and even blog headings – there are many cases where you’ll need to design

Tweet Video games have come a long way since the era of simple pixels bouncing off one another. The Entertainment Software Association reports 58 percent of Americans play video games, showing just how much they have become a part of

Tweet The Greeting Card Association reports Americans purchase approximately 6.5 billion greeting cards annually, with seven out of 10 card buyers stating greetings cards are “absolutely” or “almost” essential. The most popular seasonal cards are Christmas cards, with some 1.6

Tweet Can you recall where you heard the term “flora and fauna”? Yes in your junior school geography class. Flora and fauna refers to plants and wildlife of a particular region or time. So when we say something like “the

Tweet Quick response codes, known as QR codes, are essentially 2-D barcodes. They usually use black pixels, arranged in a square and against a white background that can be read by an image scanner. The scanner then tells the device

Tweet In our day to day it is easy to get desensitized by the same things that you see constantly – over and over, you start to lose track of creativity because nothing seems creative anymore. Sometimes you just need

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Art

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