Back in the old days, news like graduations, engagements, births and new jobs were shared in local newspapers and trade journals. Social media has pretty much taken over these platforms
5 Tips to Fight Content Marketing Fatigue
Analytic reports help you evaluate how entertaining and informative content is devoured promptly by readers. Also audiences are updated like never before, and hence to lure their attention and be
The Importance of Online Branding
You don’t have to be an avid follower of marketing strategies to know that branding is a big thing right now. It seems like everybody is talking about the need
5 Keys to Building a Powerful Business Website
A powerful business website can help you achieve your business goals, such as generating leads, increasing sales, or building brand awareness. To build a powerful business website, you need to
Updating Your Look: Bringing Your Company into 2015
One of the hardest things about keeping a business alive and thriving is making sure that nobody gets bored. This means keeping your team energized and happy. It means doing
Perceptions of Color in Branding
Color plays an essential role in how we perceive a company or a brand. When you think of the golden arches from McDonalds, what feelings first come to mind? Now
Give Your Website a Makeover to Benefit Customers
When you start your business, getting your website launched is likely a lofty goal. With limited resources initially, and an uncontainable urge to get going, you probably wanted to get
Picking the Perfect Colors for Your Brand
Color plays a large role in the perception of any brand and should be taken seriously by anyone looking to grow their company’s image. Colors can persuade customers on a