Business, Entrepreneur, Marketing

How Small Businesses Can Stay on Top of Marketing Trends

Marketing is something that is constantly changing as new technologies emerge. These have allowed businesses to reach new leads and communicate with customers. Still, it can be hard to keep

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Business, Entrepreneur, Startup

6 Factors to Consider When Choosing a CPaaS Provider

A CPaaS (Communications Platform as a Service) provider offers a cloud-based platform that businesses can build, deploy, and manage communications applications. There are a lot of factors to consider when

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Business, Tech, Video

Corporate Testimonial Videos: 3 Ways to Do It Right

In the world of marketing, everyone knows that it’s difficult to build trust with your leads from the get-go. To get there, companies need to develop the brand-customer relationship, which

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Business, Entrepreneur, Marketing

Clever Ways to Expand Your Business

When starting a business, you aim to build a brand and grow it. However, developing a business takes time and requires hard work. To achieve consistent growth, it’s essential to

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Business, Entrepreneur, Productivity

Top Tips for Lawyers to Become More Efficient

Above all else, efficiency is essential at law firms, yet lawyers can often feel like this is impossible. There is so much to do each day, whether client meetings or

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Business, Entrepreneur, Games

VIP Schemes and Promotions: Why Companies Should Look to Online Poker Rooms for Inspiration

There are a lot of marketing lessons to be taken from looking to online poker rooms. There is a huge market for poker players, where they have plenty of options

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Business, Entrepreneur, Marketing

Tips on Making the Right Decision When Choosing a Target Market

The target market is the group of people you are trying to sell your product or service to. It’s essential to think about who these people are before deciding on

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