Andy Sowards
To achieve success in the business world, you have to look at your company as a brand. Viewing it as a brand will bring multiple benefits. For one, you give
Trials And Tribulations Every New Business Owner Faces In Year One
A lot of people make the assumption that it’s easy to open a new business. After all, everyone seems to be doing it these days. You don’t need experience, you
Take A Look In The Mirror: Important Questions Every Business Should Ask Itself
There are plenty of reasons that business can fail. Refusing to embrace new technologies or business methods; poor treatment of employees, the list goes on and on. But no matter
Doing Business Globally: Some Hard Won Advice From Those That Did It
Going global is one of the most challenging things that a business can do, and it’s why we so rarely see it happen in practice. International companies have to contend
Impressing Customers Can Be Easier Than You Think
As a business owner, you should be aware of the overbearing importance of impressing your customers. Really, this is something which your business needs to get right if it is
Start With You: Leading A Business To Victory Through Troubled Times
There are many problems that come with running a business, whether it is dealing with staff issues, or the toll it can take on you personally. Whatever the issue, there
Website Marketing Strategies: Small Strategies That Make a Huge Difference in a Short Time
Have you taken the time to look at your website recently to see how it looks from a customer’s perspective? Have you ever been through your e-commerce website as a
The Secrets To Brand Recognition You Need To Know
By creating brand recognition, you ensure you have a memorable brand that secures a place in the market place in the long term. Brand recognition/awareness is basically a measure of