When was the last time you saw an advertising campaign that you thought was truly creative? Creativity is essential in marketing and advertising, but many people struggle to be creative
5 Ways to Build Value in Your Brand
You’re great at what you do… but here’s the rub. Consumers need to take a chance on you to perceive that value. And in an age where consumers have more
Why Blog? The Many Benefits of Blogging for Beginner Businesses
When you launch a new business, it can be really difficult to make a mark in your chosen niche. The result is that a whopping 90 percent of start-ups end in failure,
One World: Preparing Your Website For Global Trading
The internet has made trade truly global. Now, whether you’re based in New York or Nanjing, customers or clients can find your website and interact with you. The scale of
5 Ways to Boost Your Website’s SEO Rankings
There’s no way in 7 gates of the digital world that you might not have heard of the word “SEO.” This buzzword is so much in trend, people use it,
6 Ways to Ensure Your Online Reputation is an Asset, Not a Liability
When you find yourself with a negative online reputation, a bad first impression, especially on potential employers, is a strong possibility. If your brand is damaged, your reputation can also
Why Link Building Is Incredibly Important for SEO
Link building is the process of having other sites to link back to your website. Learn more about link building and why it’s important for SEO and traffic. Google Search
8 Business Branding Trends to Watch for in 2020
The marketing trend keeps changing every year, similarly, the way you do company branding today will become obsolete next year hence you should always start working ahead and catch up