Business, Entrepreneur

Why Your Office Should Switch to Green Cleaning in 2020

The current pandemic has made the world cleaning crazy, hands are washed more than normal and everything – including groceries, are being disinfected. We’ve all witnessed how quickly a winter

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Business, Career, Marketing

8 Great Career Options for Marketing Majors

A lot of people don’t realize how vast the field of marketing is. But marketing is more technology-driven than ever, requiring people with a diverse set of skills. The industry

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Branding, Business, Marketing

Marketing Against Misinformation: How to Reverse Negative Consumer Perception

A small amount of businesses have reputations that are practically bullet-proof. However, the reality is that most companies don’t enjoy such an advantage. While the internet is an amazing marketing

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Business, Marketing

Why Supporting Charities Is Good For Business

Studies have shown recently that millennials will spend more with brands that support causes and that most consumers think businesses should support charities. If people have a choice between two

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Business

How Businesses Can Defend Themselves Well

It’s no secret that all businesses drawn attention. That’s practically the point. Marketing is a billion dollar industry each year, and has absolutely no forecast of slowing down soon. However,

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Business

Steps To Improving Public Relations for Your Business

When it comes to your business and selling a product or service, then there are several aspects that you need to be thinking about. Having a good product will just

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Branding, Business

Don’t Let A Crisis Take Your Brand Down

There’s one essential truth about businesses; namely, things will at one point or another go wrong. It’s in the nature of business interactions and processes to face unexpected events. Of

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Business

Forget Leads, Leverage Existing Customers

Lead generation strategies are a priority of most marketing plans. Nevertheless, leads should not be the sole priority of your customer quest. As a business owner, you need to identify

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